Develop and execute marketing strategies that align with the organization's goals and objectives.
Conduct market research to identify consumer needs, trends, and competitive landscapes, and use the data to inform marketing decisions.
Plan, create, and execute marketing campaigns across the selected region
Create engaging and relevant marketing content, including written, visual, and multimedia materials, to reach target audiences.
Build and maintain relationships with clients by responding to media inquiries.
Strong understanding of the local and international tourism industry and market dynamics.
Excellent communication (written and oral) and interpersonal skills to build relationships with local and international tourism authorities, travel agencies, and hospitality businesses.
Familiarity with local and international tourism destinations and attractions is a plus.
Creative thinking and the ability to develop innovative marketing strategies and campaigns.
Ability to adapt to evolving marketing technologies and trends.
Adaptability in a fast-paced, dynamic environment.
Job Experience
At least 3 years of experience in the travel or tourism industry, with a proven track record of driving growth and achieving sales targets.
Qualifications and Educational Requirements
Minimum of a Bachelor's Degree in marketing, business administration or related field (a Master's Degree will be an additional advantage).
Preferred Skills
Strategic thinker with the ability to identify opportunities and develop effective growth strategies.